The Founding of Epic Games and How Its First (And Accidental) Game Became “Unreal Engine 0” and Now Defines Fortnite
Lessons on unexpected inspiration, UGC video games, and a four-decade quest to build the Metaverse.
Interviewing Epic Games Founder/CEO Tim Sweeney and Author/Entrepreneur Neal Stephenson
Tim and Neal’s thoughts on the definition of the “Metaverse,” its technological and economic growth, Neal’s reaction on the day Facebook changed its name to Meta, the future of Fortnite, their thoughts on Apple’s Vision Pro, blockchains, and the ethics of Generative AI, plus “Snow Crash 2," and much more.
‘The Metaverse Primer’
A nine-part series on the Metaverse, what it is, how much of it is already here, what it needs to thrive, and more
Apple, Its Control Over the iPhone, and The Internet
An essay on platforms, power, prosperity, principles, and profits.
The Epic Games Primer: Parts I-VI Directory
A walk through of one of the most important, but least understood companies of the future.
On Fortnite's Travis Scott Concert
The Travis Scott x Fortnite event is commonly understood in comparison to prior Fortnite events, but instead it needs to be viewed as part of Fortnite’s testing and experimentation process/journey. It is technically less impressive than prior events, but creatively much bigger. Both points matter
Digital Theme Park Platforms: The Most Important Media Businesses of the Future
An essay on theme parks, platforms, and the importance of hugs.
The Metaverse: What It Is, Where to Find it, and Who Will Build It
There’s a reason every Big Tech CEO has a well-worn copy of “Snow Crash” in their office.
The Strategy Behind Fortnite's Season X Finale Blackout
What did Epic need to do v. decide to do for the Fortnite Season X Finale / Fortnite Chapter 2 Reboot - and why?
Fortnite Is the Future, but Probably Not for the Reasons You Think
Much has been said about Fortnite’s revenue, users, business model, origin and availability. But these narratives are overhyped. What matters most is instead how these achievements will enable Epic Games and Fortnite to create something truly revolutionary.